SOMSHA
RECURRING EXPERIENCE INTELLIGENCE

Stop treating guest experience as a once-a-year project.

The SOMSHA Experience Intelligence Partnership creates a recurring operating rhythm around observation, review intelligence, action ownership, training and benchmark movement. It is designed for leadership teams that want guest experience to become a managed business system.

Quarterly S-GES

Observed guest-journey diagnostics with score movement and priority risks.

Monthly review intelligence

Structured analysis of recurring praise, friction, service recovery and department signals.

Leadership action tracking

Named actions, owners, deadlines and closure visibility inside a private client portal.

Targeted training

Interventions linked directly to observed gaps rather than generic training calendars.

Benchmark progression

Track internal improvement over time and compare externally only when the dataset is sufficiently credible.

Management continuity

One intelligence layer connecting audits, reviews, actions and training across properties.

THE ANNUAL RHYTHM
MONTHLY
Review signals, action status, emerging risks and quick-win recommendations.
QUARTERLY
S-GES or focused observed diagnostic, score movement and leadership review.
AS NEEDED
Training sprints, recovery support and management intervention.
ANNUALLY
Year-over-year experience intelligence summary and next-year roadmap.
Discuss a partnership